Weekend reading list – week of June 1

June 5, 2015

Each week, TP1 shares the top five articles that caught our attention. Here are your must-reads, published here and abroad, for the week of June 1.

Why are we reading less?
Do you have a pile of books on your bedside table? Have you been reading the same book for months? Jump into this article by journalist Hugh McGuire, who writes about his reduced ability to concentrate on physical books in the era of multiple screens. Don’t worry – this article will only require five minutes of your attention.
Read it on Medium (French)

Down on the troll farm
In Russia, thousands of people are hired by an agency to earn a living as professional trolls. The work consists of spreading false rumours, tarnishing reputations and undermining political discussions on social media using fake profiles. A fascinating and in-depth article about a growing trend.
Read it on The New York Times Magazine

After the success of Roc-A-Fella Records, Rocawear and Roc Nation, has rapper and business mogul Jay-Z finally suffered a defeat with Tidal? Bloomberg Business Review has published a detailed report of how El Padrino’s latest venture tanked.
Read it on Bloomberg Business Review

LOL 101
Can a comedy celebrity on YouTube still be as funny offline? Why are memes so funny? How to explain the popularity of LOLcats and Success Kid? In this interview, expert Peter McGraw, a professor at the University of Colorado, deconstructs how humour works on the Internet.
Read it on The Kernel

7 habits of highly effective teams
In order to improve their internal work flow, the UsTwo agency held a “retrospective”. Openly inspired by the agile methodology, UsTwo has given us seven habits that will help teams work more efficiently and harmoniously.
Read it on UsTwo‘s agency blog

Book recommendation of the week :
Design Thinking for Strategic Innovation: What They Can’t Teach You at Business or Design School. Idris Mootee is a strategist and innovation expert. In this book, he presents examples from real life to demonstrate how strategic innovation can lead to more creative solutions for complex business problems.


Read and recommended by Sylvain Letellier, strategist, TP1

Happy reading!

– The TP1 team

Image from The Kernel