top5_26oct2015

Weekend reading list – week of October 26

October 30, 2015

Each week, TP1 shares the top five articles that caught our attention. Here are your must-reads, published here and abroad, for the week of October 26.

Poetry and K-pop
What do poetry and Korean pop music have in common? According to Mia You, who is working towards her PhD in literature at University of California, Berkeley, the answer is “much more than you think!”
Read it on Poetry Foundation Pocket

“I don’t believe in creativity”
Michael Bierut is a graphic designer and partner at Pentagram Design, as well as the man behind Hillary Clinton’s logo and the Verizon, Billboard and United Airlines rebrandings. So it’s more than a little surprising when he tells the magazine Wired that he doesn’t believe in creativity. What could a man of his creative talent mean?
Read it on Wired Pocket

The votes are in!
To make sure they don’t miss a thing on election night, many politics buffs follow the results in real time on a mobile device, using an interactive platform. Sophia Voychehovski tells us how she and her team designed and developed cnn.com’s U.S. election night user experience for mobile devices.
Read it on A List Apart Pocket

Bad Ads
No matter whether they’re print, video or web, ads don’t have to be complicated to work. According to writer and blogger Mark Duffy, all they need is an ingenious concept, a surprising visual and understated copy. And yet, he says, many advertisers want to focus on their product and put all their stock in the headline—an approach that sometimes leads to real blunders!
Read it on Digiday Pocket

Dance like Drake
Pretty much everyone has been swept up in the social media flood of memes and gifs parodying Drake’s choreography (if you can call it that) in his latest video, Hotline Bling. Journalist Rembert Browne analyzes the phenomenon for us.
Read it on Grantland Pocket

We’ve got it good!
#Sponsored
We say if you’ve got to put in five days a week, you can at least do it in attractive surroundings! According to MTL Blog, TP1 shares top spot for Montreal’s best-looking offices with seven other companies.
Read it on MTL Blog Pocket

Reading recommendation of the week :
Interested in UX but don’t know where to start? While you’re waiting for the next edition of Tout le monde UX, why not take the opportunity to brush up on your UX smarts? Medium has an exhaustive list of works about UX, suitable for novices and pros alike!

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Read and recommended by TP1 art director Marc-Antoine Roy.

In Your Earphones :
She Does. Every week, Elaine Sheldon and Sarah Ginsburg delve into the careers of women who work in communications, newcomers and seasoned veterans alike. Their weekly podcast She Does serves up fascinating interviews with professional women who are leaving their mark on media, cinema and technology.
Listen to it on She Does

Happy reading!

– The TP1 team

Image from poetryfoundation.org