Raymond Chabot Grant Thornton

Tax planning guide 2012-2013

The brief in a tweet

Build a digital platform for the tax planning guide, RCGT's popular annual publication.

The result

The RCGT Tax Planning Guide gives Canadian taxpayers quick access to all the practical and strategic tax information they need, in addition to updated tables and a tax calculator to quickly figure out how much they'll be paying in taxes for the year.

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True story

When users search Google for tax information, the RCGT guide shows up second - right after Revenue Canada.

Tools and tricks

RCGT now has a centralized database to synchronize changes to the tax planning website with the mobile and iOS versions.